1 .
Authority's impact on ranking strength
2 .
Using a page's URL as link description
3 .
Balancing aspects in SEO
4 .
Function when a credible site links to your post
5 .
Best action to rank for a video-heavy topic
6 .
Primary goal of a search engine
7 .
Same SEO strategy for all websites
8 .
Factors affecting SEO strategy
10 .
Determine the authority of a piece of content
11 .
Backlink profile measurement
12 .
Optimizing a single page for multiple keywords
13 .
Importance of internal links for SEO
14 .
Using hyphens underscores or spaces in URLs
15 .
Use of robots.txt file
16 .
Importance of HTTPS for your website
17 .
Purpose of a 301 redirect
18 .
Ways to increase site speed
19 .
Biggest factors in mobile user experience
20 .
Teams involved in sitemap creation
21 .
Page distance from the homepage affecting SEO
22 .
Different types of keywords
23 .
Buyer's journey stage for "what is inbound marketing?"
24 .
Emulating top-ranking content and offering unique value
25 .
Initial SEO tactics for StyleHub
26 .
Example of a long-tail keyword
27 .
Definition of a pillar page
28 .
Google measures content interest through
29 .
Google's concern about backlinks
30 .
Type of content likely to be organically linked to
31 .
Links required to rank high in search results
32 .
Relationship requirement for all link-building tactics
33 .
Building a relationship for backlinks
34 .
Replying to press request alerts
35 .
Backlinks and authority
36 .
Presence of rich results in SERPs
37 .
Optimizing the Papier website
38 .
Decision to work with a developer for structured data
39 .
Tool for testing errors in structured data
40 .
What data can you gather about your website from Google Search Console?
41 .
If you track nothing else for SEO, make sure you track ___.
42 .
True or False? No matter what SEO tool you use, the metrics will be exactly the same.
43 .
True or False? Domain authority is a ranking factor in Google's algorithms.
44 .
Chris is a marketing manager at The Pet Box, which offers subscription boxes for pet owners. Chris wants to increase traffic to The Pet Box's main product page. Right now that page ranks on the second page of search results for their target keyword. Chris has started improving the on-page SEO of the page, optimizing it for their target keyword, and seeking backlinks from popular pet care blogs. In order to track progress towards their goal, which metrics should Chris track?
45 .
Why would you want to run competitive analyses of keywords?
46 .
What is the recommended format for implementing schema markup?
47 .
What kind of heading tag should you use for subtitles on a page?
48 .
Which of these is a strategy to determine the internal linking structure of a website?
49 .
Which of these tactics will help improve your website's internal linking?
50 .
Which of these is an example of a top-level domain?
